Breakfast Cereal
We were talking at work this morning about how breakfast cereals have been ruined over time, and how they’re just too complicated and fancy. Flavor and simplicity have been abandoned in favor of flashy colors and shapes. Lucky Charms adds a crazy new multicolored interactive marshmallow every year, Fruit Loops now has multicolored rings, Trix abandoned the classic round shape in favor of fruit shapes, way too many cereals include the watermelon flavor. Looking for information on Apple Jacks (no one agreed with me, but I remembered that the Jacks of my youth were only orange, none of this green nonsense. I was right.), I stumbled across The Decline and Fall of the Classic Breakfast Cereal. It’s a fun read for anyone who’s nostalgic for breakfast cereals of old.
6 Comments, Comment or Ping
Chris
Could it be that children of today require moer sugar? I beleive that the cereal changes you see are a sign o further human evolution.
Now on to my youth… As a child I as rarely offered the luxury of sugary cereals. It was oatmeal or bran flakes or toast. NO BUTTER.
Nov 15th, 2002
Michelle
Definately orange, Apple Jacks were. Better, too.
Dec 18th, 2002
Andre
This weekend I bought some Lucky Charms and they are just as good as they ever were. The different shapes and colors don’t bother me at all.
Dec 27th, 2002
Greg
I used to love a cereal called King Vitaman; something like a more heavily sugared version of plain Captain Crunch. And Apple Jacks definitely used to be orange only.
Jan 17th, 2003
chronos
where is philip fibiger
Jan 20th, 2003
tommy
Apple Jacks were only orange just a year ago, and you can still find all-orange Apple Jacks at 7-11 (and other stores where cereal collects dust).
Feb 22nd, 2003
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